Ad for GP newsletter service

This is what a business in Australia was looking for in their advertisement design

We are looking for a 'cut through' ad to advertise our national patient newsletter to GP (doctors) who run small practices around Australia.

The publication is published quarterly and is designed for patients to read while they are in the waiting room and has health articles as well as a comic and a reader giveaway.

A link to our latest edition can be found here http://issuu.com/yourhealth2012/docs/your_health_winter_web_2013

The publication has been around for 16 years and is well respected however, like other print publications, numbers are dropping and GPs are looking to cut costs.
The other big selling point for this quarterly newsletter was that it helped meet the subscriber practice's accreditation requirements - now many don't bother with accreditation so that level is weaker.

We want to show GPs that providing trusted , peer reviewed health information is worth their investment - and that our service now offers to send the newsletter… Read more