• US$130

• 19 designs

• 6 designers

---

T-shirt Design Brief

We need a t-shirt design for a new niche athletic compression apparel company called Rungujungu Atletica (facebook.com/rungujungu).

We're in pre-launch phase. We have limited compression apparel that we're going to sell in a few weeks at an expo where some 5,000 sports tourists will be in Guam to compete in the Guam International Marathon.

We need cheeky, Japanese friendly but western appeal t-shirts with a play on our name. REALLY BIG fonts with a minimalist type of feel - I definitely want a shirt that looks like this.:

RUN
JUN "GU"

With one bigger font "GU" to the right of the words . Incorporate this with a "Beaches and bats" Type of vibe. Maybe a palm tree silouette. Feel free to explore beyond the logo, but make SURE the logo is included somewhere (it can be small on the back or shoulders even).

I want to also see:

DO
YOU
RUN
GU

As well as

FEEL
SO
GU

Also:

JUNGUBATS

or

BEACHES AND BATWARE

etc. Play on words gets points.

Another idea:

Our logo big in the middle with the circle but the background is a luminescent moon. Above the moon is "GUAM" in huge font. Below the moon is "SAVE THE CAPITOL" and then "Hagåtña" below that.

Get creative with font but I imagine almost a Tiki type of vibe.


Also


R
U
N
G
U
.
A
M


On one halves of the shirt, starting at the shoulder and coming all the way down the side. These are just concept ideas - if you come up with something more creative feel free.

Also search for Guam seals, make sure one is on the shirt somewhere - it can be a major or minor part of the shirt.

Our logo is the fanihi - a fruit bat indigenous to Guam. I'm totally OK if it's a batman type of theme but original enough to make it "Tropical jungle bat" stylized. See the following folder for a variety of logos - our primary is what you see on our website right now ... www.rungu.co - watch the video, get a feel for our vibe - and make some sexy shirt designs!

Although we are an athletic apparel company these t-shirts are more our "lifestyle" division and can be slightly crude and/or have sexual innuendos. I wouldn't be against a bat smoking a joint - if it was done tastefully - if you get the point (that's a bit extreme and probably wouldn't win as this design needs to be as appealing as possible). We're going to manufacture tons of these and sell them with beautiful models. Help us!



Share drive:

https://drive.google.com/folderview?id=0BxJnafjkvgzTOUF3ZG5jSmxJdzQ&usp=sharing

*props to someone who incorporates the "rungu worldwide, llc" logo somewhere inconspicuous. not necessarily going to be the winner though.

more marketing material for inspiration of our vibe: https://drive.google.com/folderview?id=0BxJnafjkvgzTMkMyNHdaZFlvSjA&usp=sharing

Target Market(s)

youth, sex appeal, trendy, clever, appealing, subtle cool, minimal but bold, large block fonts

Industry/Entity Type

It Company

---

Font styles to use

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• creativity! no boxes!!

Nice to have

• website or @rungujungu instagram addy places.
• Also "777" "13" are our numbers should you desire to throw some in.

Should not have

• anything too simple or boring.

---

Files

Download all files - 0.6 MB