Logo for a fun and vibrant startup

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This customer received 42 logo designs from 19 designers. They chose this logo design from James Hamilton as the winning design.
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We're a startup planning to sell stuff on the internet. All sorts of stuff. We try to be fun and irreverent so we're hoping we can get a logo that reflects that. This is a small project, but it means a lot to us. We'll be needing a lot of help building our brand over the next few months and ideally this will be the beginning of a long relationship with the creator of the logo we select. The logo itself should be high contrast, bright and simple. It should lend itself well to signs, t-shirts, annoying stickers and display on a web page. We're too lazy to rebrand, so hopefully it will have a good shelf life too!
Industry/Entity Type
Internet
Logo Text
fruglia
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.