Cooler with built in LED lighting below the level of ice that creates a glowing effect from the ice.
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This customer received 50 logo designs from 22 designers. They chose this logo design from ambi as the winning design.
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Logo Design Brief
I am looking for a logo for a cooler or ice chest. The company name is Northern Lights Coolers. What makes the cooler unique is the LED lighting on the inside of the cooler below the level of ice that gives the effect that the ice is glowing because each ice cube acts like a prism. The lights inside also can change color depending what colors that you have selected. The logo needs to be unique and identifiable.
Target Market(s)
Outdoor activities where a cooler will be used into the night hours.
Industry/Entity Type
It Company
Logo Text
Northern Lights
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Other font styles liked:
- a soft font that dosnt look extremly block like.
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo needs to represent a cooler company and be simple enough to understand easily.
Nice to have
- it would be good it the logo could show that the cooler produces a glowing light.
Should not have
- I do not want it to be cartoon like.