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Nutritional meal replacement shakes for seniors
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This customer received 39 logo designs from 13 designers. They chose this logo design from Black Graphic as the winning design.
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US$160
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39 designs
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13 designers
Logo Design Brief
We need a logo design for a new company called "Fit & Fifty +" We are going to initially offer three varieties of meal replacement and after workout shakes targeted toward active people who are 50+. The brand will extend into probiotic supplements and active gear such as stretch bands and balance equipment. I want to communicate an active life after 50, fun and energetic but also grounded and stable. This project will lead to package design as well.
Target Market(s)
Active people over fifty years old.
Industry/Entity Type
It Company
Logo Text
Fit & Fifty+ tag line "Fuel For Fitness"
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I want to communicate an active life after 50, fun and energetic but also grounded and stable.
- I want the designer to use their creativeness and not just stick with the font or colors I choose below if there are better options.
Nice to have
- Greens, yellow, black.
Should not have
- Should not have Stick men in the logo :)