• US$320

• 98 designs

• 30 designers

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Logo Design Brief

The Common Good (www.thecommongood.net) is a nonprofit, nonpartisan forum based in New York that draws political, business, and cultural leaders into high-level discussions that are intended to inspire productive change over the zero-sum game of political bickering. We are holding our first annual Forum with prominent speakers from business, politics, government, and culture. Our audience are prominent investors and high-net-worth individuals so identity should be strong, confident, modern, and simple with an abstract symbol not a literal image (like a dollar sign for example).

Target Market(s)

Financial managers, bankers, investors.

Industry/Entity Type

Business

Logo Text

The Common Good Forum

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Logo styles of interest

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Symbol and wordmark "The Common Good Forum" Lock up symbol with wordmark. Symbol should be abstract and NOT contain the initials "TCG" or "CG"
• Legend should be "The Common Good" not "Common Good"

Nice to have

• Modern, elegant, simple, timeless.
• The Idea of red (right wing), blue (left wing) and purple (middle of the road) coming together is a strong possibility. Other possibility is using The Common Good's logo colors orange and purple to tie into the corporate logo.

Should not have

• Complicated type or graphics that make it hard to reproduce. Don't use obvious symbols like the dollar sign ($).

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Files

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