• A$160

• 68 designs

• 28 designers

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Logo Design Brief

Love is our Weapon is a social change campaign where users (primarily youth and young adults) are given a weekly challenge to perform acts of love around a theme (such as encouragement, sharing, reaching out to others, etc.).

The current website (http://loveisourweapon.com/) is nearly 5 years old and is very dated visually and technically, so we're rebuilding and relaunching the service and need to start with a new logo. There will be a separate web design project posted at the completion of this logo design project.

We want something modern and iconic. We like the 'heart' theme from the current logo, but we're not attached to it or the current colours.

The "LIOW" file below is taken straight from the current website, the "love-revolution" file is a larger example but the wording is different (from when the original campaign was launched in Switzerland, there is no need for internationalisation for the new project at this stage).

Target Market(s)

Youth and Young Adults

Industry/Entity Type

Campaign

Logo Text

Love is our Weapon

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Nice to have

• Incorporate a heart in the design (not essential but "Love" should be emphasised over "Weapon")

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Files

Download all files - 0.3 MB