Australian Finance company needs an Empowering new logo design
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This customer received 251 logo designs from 79 designers. They chose this logo design from icobra as the winning design.
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Logo Design Brief
We need a logo design for a new company based in Brisbane Australia called "j Finance". We lend money for renovations, travel, car and business loans. We would like to see the letter "j" be the focal point of our logo, the symbol that represents our company. We would like a prestigious color that represents words like, caring, well being and diversity. We want the letter 'j' to be in lower case so you could design something with the dot as well.
Target Market(s)
working class, home owners, small business owners, 23 - 45 year old, average income $40- $80k
Industry/Entity Type
Business
Logo Text
j Finance
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- the letter 'j' must be in lower case.
- the dot on the 'j' to have some kind of symbol.
- the 'j' must be simple and clear.
- the 'j' needs to be bold/full
Should not have
- the 'j' to thin
- not fancy or cursive lettering