Simple, sleek logo design for Mens TShirt Label

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This customer received 55 logo designs from 24 designers. They chose this logo design from Kim.J as the winning design.
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I need a logo design for a new Mens TShirt label called "Your Basics". The label is mid-high end in the market and focuses on convenience, quality and ethical production. The view is to expand beyond tshirts further down the line. Your Basics is a lifestyle that speaks to simple aesthetics and minimalism.
I would like to see a simple, sleek design with a subtle typeface. No cursive. The logo could include 2 elements - the brand name and some basic shape(s). This identifying shape / logo will be used on the clothing label (without any text) so will need to be simple but identifiable as being the Your Basics brand.
Target Market(s)
Mid-20+ young professional men with limited time but like to dress well
Industry/Entity Type
Fashion
Logo Text
YOUR BASICS
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- No garish colours. Probably grayscale colour scheme.