• US$130

• 19 designs

• 4 designers

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Facebook Design Brief

Wanted: Graphic designer to create a Facebook ad for a gluten-free cooking product. Designs will be used to create social media ads that will be tested, so we’re looking for a wide range of eye-catching, creative designs that take 20 minutes to find or make. With testing, we try out a number of images to see which performs best. It’s hard to predict what will win, so we aim to get a diverse set for the first round, then build on the winner. So if your design wins, we may ask you to do follow-up work.

The image doesn’t necessarily need to look like an advertisement. Use of stock images is fine, but it should be unique in some way because we’ve found that stock images don’t perform well. We’ll be writing the copy, so you don’t need to include any text in the image unless it’s essential to the design. Dimensions for Facebook ad images are 1200x627 px.

Target Market(s)

Women, ages 24-54

Industry/Entity Type

Graphic Designer

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Focus on gluten-free bread

Nice to have

• People, groups of people breaking bread; very appetizing looking bread; people baking; bread making tools; dough; sandwiches; bread-based desserts; baguette

Should not have

• Overtly sexual or suggestive uses of bread