• US$400

• 65 designs

• 20 designers

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Banner Ad Design Brief

We offer a Tele-Health product that allows customer to join and speak with a Board Certified Doctor over the Phone, by E-Mail or by Video Conferencing.
We are looking to have a 300x600 banner designed for a specific placement on WebMD.com for our product 1-800-DOC-ONCALL and supporting banners that we will use for retargeting viewers of the initial 300x600 banner. This banner ad will be placed on the “Conditions” results page of WebMD.com. (see attached Symptoms Checker file)

We are looking for a banner that will have a high CTR as our audience for this placement will be very targeted. These are people who have gone through all the Symptom Checker qualifying questions to reach a conditions page where they can get a basic idea of their illness. We want to step in at this point and offer them the opportunity to speak with a Doctor over the phone to get real medical/health advice.

You can demo the “Symptoms Checker” function on the WebMD.com website, it’s located in the upper left corner. Simply answer some questions until you get to the “Conditions” page and there is where our 300x600 banner will be shown.

We would like to integrate some simple line art type animation to grab attention. Similar to the popular Weight Loss / Diet Banners (See attached 300x250 Weight Loss Banner). We would like to use this along with some compelling ad copy such as;
A Doctor Visit without Visiting the Doctor
Have questions about your Health?
Get real Medical and Health advice from a Doctor without having to leave the Comfort of your Home.
Speak with a Doctor in the next 20 Minutes to have all your Health Questions answered by a professional

Some good sites for reference are;
1800doconcall.com
Americanwell.com

Target Market(s)

We are targeting customers who are currently seeking Medical Advice from the WebMD.com symptoms checker.

Industry/Entity Type

Doctor

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Line Art Animations - A Doctor with a ringing phone or a Doctor on a Video Conference Screen

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Files