Gourmet Getaways - Media Kit & Rate Card Package for Advertisers
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This customer received 34 brochure designs from 2 designers. They chose this brochure design from Raven Designs 2024 as the winning design.
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Brochure Design Brief
Hi,
I write a lifestyle blog which centres around food, wine and travel. I send my media kit out to potential sponsors, PR companies and product representatives.
I need to make my media kit look gorgeous!
In the kit I would like to have active links to past stories and active social media buttons in the electronic copy.
I don't like how the images are distinct from the text and think perhaps an overlay may look ok with text over a more transparent image.
I like my logo and don't want that to change. I want the kit to look attractive, sophisticated and well branded to gourmet getaways.
I would also like to be able to take the media kit to the printers and have a nice glossy kit printed to hand local advertisers.
I have tried to include all the relevant information in the existing kit so a graphic designer can just put the necessary texts, tables and rate cards into and attractive and co-hesive document. I have included a selection of images which suit my website. Feel free to use as many or as few as you think the document requires. If you feel you would like to add a stock image than be my guest. I am interested it seeing a range of designs.
I am only a small blog and am only just breaking even at the moment. I am really hope this media kit makes me look more professional and impressive and enables me to attract a sponsored partnership.
I don't know what the going rate is for this kind of work so if my budget is too lean could you please tell me rather than ignore the job request.
Target Market(s)
Brand Sponsors, Airline Sponsors, PR Agencies, Advertising Purchasers, Tourism Agencies & Departments, Premium Hotel Chains, Package Holiday Specialists, Wellness Retreats, Cruise Lines
Industry/Entity Type
Travel
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I need to make my media kit look gorgeous!
- In the electronic copy I would like to have active links to past stories and active social.
- Must include all the tables, text and a rate card.
- Needs Social Media Buttons.
- Needs to use my logo and follow my branding. (I included my logo and a copy of my business card)
Nice to have
- I want it to look, elegant, sophisticated and modern. I want it to have equal focus visually on food, wine and travel.
Should not have
- I don't want it to look boxes or squashed.