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This customer received 247 logo designs from 52 designers. They chose this logo design from Tishert as the winning design.
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£240
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247 designs
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52 designers
Logo Design Brief
We need a logo for our new product, called Intecture. Intecture is a systems management tool for developers. In other words, you can build lots of servers automatically with a bit of code, instead of configuring them all by hand! See https://intecture.io for more details.
Intecture differentiates itself from the competitors by embracing existing standards, rather than inventing its own. This makes it much more accessible for developers to pick up without needing a lot of non-transferrable skills.
A few likes:
* I like a great font. Fira Sans (https://github.com/mozilla/Fira) is lovely, or something equally minimal.
* I'm a big fan of lower case...and it's "intecture" with an "i", not an "L"!
* I usually lean towards minimal designs that express a single idea well, rather than something busy.
Updates
G'day guys,
Thank you so much for all the designs that you've submitted so far! I just wanted to update everyone on some of my emerging preferences, having seen a lot of different ideas:
- I don't like globe themed logos. They don't look bad per se, though it's not the right image for my product. When I think of globes I think of communications and marketing. My product is a technical product for technical people. It should look slick and subtle. The brand "intecture" is more important than any logo. Check out Docker, GitHub, VMware, Chef, Puppet or a plethora of other tech brands. The one thing they all have in common is the NAME of the product featured heavily. Developers talk a lot about the technologies they have experience with, thus the name is the thing that is communicated, rather than a logo.
Having said that, a subtle logo is great and can help enhance visual communication, though it's very much secondary to the main brand. Seeing Docker's whale logo reminds me of what it is, but I'll always know Docker as "DOCKER", rather than the blue whale :)
- I like black (or dark grey) logos with a feature colour. Generally I'm not keen on branching out from that as I want the typeface to be pure and not get distracted with lots of colour.
- The best logos aren't trying to do very much. They have a really simple idea and a clear typeface. A subtle play on the dot above the "i", or something that reflects the connectedness of 'things' is ideal. Please do try and prove me wrong by doing something completely different, but for now that's what is jumping out at me.
Cheers,
Pete.
Added Saturday, October 10, 2015
Target Market(s)
Software developers
Industry/Entity Type
Information Technology
Contact Information for Business Card
On the front, logo + strap line: "Language agnostic, DSL-free, mercury free systems management for developers"
On the back, the website: "intecture.io"
Logo Text
intecture
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Payments
Total
£240
Project Deadline
24 Oct 2015 10:52:32 UTCProject Upgrades
Bundled project(s)
- offering £60 business card design to winner
