Gateway Lifestyle Logo Design

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This customer received 146 logo designs from 30 designers. They chose this logo design from OneWay Graphic Studio as the winning design.
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Logo Design Brief
Gateway Lifestyle Villages operates a number of manufactured home parks and aims to provide a private and quite community for people aged 55 and older at an affordable price.
We are a one community feel. We are looking for a modern logo, that can be used on a range of advertising, marketing and print material.
Below is examples of similar companies
http://www.bremerwaters.com.au/
http://www.palmlakeresort.com.au/
http://www.hampshirepropertygroup.com.au/
Simply uncomplicated is what sells these things. The last logo almost has a sense or grandeur or luxury and that is not us.
Make the Logos soft, not rigid
Updates
Project Deadline Extended
Added Tuesday, September 06, 2011
Target Market(s)
55+
Industry/Entity Type
Marketing
Logo Text
Gateway Lifestyle Villages
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- red-dark red & blue - dark blue
No green. Do not use any colours associated with ocean.
Would like to have to version of the logo to be used for different divisions of the company. One logo for tourist parks, the other same logo, different colour for residential parks. For example have the logo in red and blue.
Tousrist Park
http://www.sydneygateway.com.au/
Residential Park Over 55's
http://www.gatewaylifestylevillages.com.au/
Logo must be supplied in EPS format.