Logo design for Kawaii alternative fashion retailer

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This customer received 46 logo designs from 25 designers. They chose this logo design from Duali Designs as the winning design.
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We need a logo design for a kawaii fashion retailer located in Seattle. The most important aspects of the design are that it is kawaii and fits with our retail audience of Japanese Street fashion wearers, especially Lolita fashion, Fairy Kei fashion, and Cult Party Kei fashion. These are obscure alternative fashions, so you can google them to see what the aesthetic looks like. But comparable retailers are Spreepicky, Dolls Kill, Angelic Pretty, Spank!, Swankiss, and Baby the Stars Shine Bright. Logo should be in pastel colors with a soft, feminine color palette. Designs could involve a mascot, clouds, or a wardrobe, but these are just ideas.
Target Market(s)
Women/woman-identifying who wear girly, feminine fashions, ages 15-35
Industry/Entity Type
Fashion
Logo Text
The Dreamer's Closet
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Character Logo
Logo with illustration or character


Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.