Frozen fruit popsicle maker needs logo design.

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This customer received 115 logo designs from 27 designers. They chose this logo design from Duali Designs as the winning design.
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Logo Design Brief
We need a design for a new fruit popsicle maker starting up in Western Australia. We make delicious, healthy frozen treats made from fresh seasonal fruit. The popsicles are on a wooden stick - I will upload a picture of some. Various flavours include watermelon strawberry lime and mint, orange pineapple and passionfruit, avocado date lime and coconut milk....we use any fruit really.
Updates
Thanks for all your designs. Just to let you all know that the colour schemes I like are either really colourful or straight red or straight green (can do different shades though) If you have any other ideas please post it. I have suggested to some a simple popsicle inside a circle or square shape. I am about to post a picture that inspires me....possibly could do it in a popsicle shape.....thanks again....you are all so creative. D Added Wednesday, October 28, 2015
Project Deadline Extended
Reason: I really appreciate all your creative work but haven't quite got there with the colours yet...thank you all!
Added Sunday, November 1, 2015
Target Market(s)
All people....health conscious, families...
Industry/Entity Type
Food Store
Logo Text
Northern Valleys Pop Co.
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Some type of image that includes a popsicle shape wether it be placed in the text or something separate. I am thinking my label on the packaging will be either a circle or square or rectangle (portrait)
Nice to have
- As for the colours I really don't have much in mind. I would like to see it either very colourful (I HAVE LOADED SOME FRUIT IMAGES THAT COULD BE DONE SIMILAR IN THE SHAPE OF A POPSICLE) with many colours or using red shades OR green shades. I don't have much of an idea in mind so I am open to suggestions.