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Five steps to on-time delivery

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by Peter Bevins on Thursday, June 13, 2013

Hello,

There is no file attached. Can you supply it as a PDF please?

Thanks
Peter

by TheyCallMeJenks on Thursday, June 13, 2013

Yeah, can't see any uploaded files yet. Seems an interesting project though.


Jenks

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by Indiblu224 on Thursday, June 13, 2013

Hi,

Can you upload a pdf of the example you referenced in the brief? I am sure I can help you out with this project!

Indiblu224

by Project Owner on Friday, June 14, 2013

Hi Folks,

Sorry, not sure why files weren''t uploaded.  Have just uploaded a few now.
Am heading out but will add a few more later to give an idea of current logo/look.
Regards, Ashley

by Project Owner on Friday, June 14, 2013

...have also extended the deadline...

by Indiblu224 on Friday, June 14, 2013

Hi,

I will say, I can see the design needing simplification and hierarchy of information, but I really couldn't do the design justice without asking to also understand the copy and how your client would read and process the information. I appreciate your time in answering the below questions.

The copy seems somewhat technical/industry specific, hard to read and digest.

1. Do your clients know your buzz words? Ex. " Capacity Planning" and "Raws/Packaging" and "managed in weekly buckets".

2. Can you explain these terms and if your audience understands them?

3. Also, can you explain all 5 steps and what they mean to you and the client?
Forecasts
New Jobs
Purchase Orders
Raws & Packaging
Priorities and Raws/Packaging managed in weekly buckets.

4. Are these steps terms you use in house in your packing company or externally ..are these terms your client would easily understand?

Also if we could get the Annex Delivery Standards sheet, that would be helpful to supplement our knowledge on your processes.

Thank you

Kimber
Indiblu224
kflynn224@gmail.com



by Project Owner on Saturday, June 15, 2013

Hi Kimber - good questions that i would love to answer right now but i am heading out.  I''ll be back this afternoon and will provide all answers then.

if it helps, our website is annex.net.au to give you a feel for our business and brand.
i also quite like what Westpac bank does with illustration on quite a bit of their advertising.  e.g. a stick figure on graph paper with text in ''hand written'' capitals.  Our stationery (and website) is similar with lots of white space.  Sorry to be drip feeding this through.  More later.
Regards, Ashley

by Project Owner on Saturday, June 15, 2013

Hi Kimber - i''m back. (and very happy that the Tigers have just had a 6 goal win over Adelaide at the MCG) Answers to your Q''s:

1. yes the ''buzz'' words are fine - our customers will understand them
2. Capacity planning is managing our (limited) resources.  we have various machines that can output thousands of products a day.  We need to manage our customers requirements (and our capacity) so we don''t have a week of doing nothing followed by a week where we can''t keep up.  ie. capacity planning.
"Raws/Packaging" are the components our customers supply that we pack.  Eg. for a muesli - we need raws like sultanas, oats, paw paw, diced apricot, etc and packaging like rewind film to make bags and cardboard boxes to pack the bags into.
3. the 5 steps.
 3.1 Forecasts: Customer needs to provide a forecast of expected orders for 3-6-12 months.  This helps us with purchasing (some items have 12 week lead-time) and capacity planning.  It''s June now, if a customer has a huge requirement in September, we need to know now so we don''t accept too many other orders.
 3.2 New Jobs: if a customer has a new job that we haven''t done before, we need a month+ to collect and clarify all the data into our system so we can run it properly.  Material structures, item codes, allergen details, best before dates, pallet configurations, weights and measures, etc
 3.3 Purchase Orders: we need PO''s 1 week+ in advance so we know it''s a real commercial commitment and not just talk. 
 3.4 Raws & Packaging: we need R&P (materials) at least week before we start so we can compliance check them, make sure everything is in order before we set up machines, book staff etc.  Customers often promise stock to arrive by a certain date but it doesn''t.  if we were to book things in before the stock arrives, we''d have staff standing around (costing us $$) and nothing to do. SO, we need the stock to be at our site before we can fully commit to starting our customer''s order.  Imagine of you were planning on baking a cake but you were relying on someone else providing the ingredients.  if you''d been let down 100 times in the past you wouldn''t want to start until EVERYTHING was in the kitchen.  now imagine if you had to bake 100 cakes for different people and you were relying on 100 different parties providing the ingredients to each cake.  you''d pretty quickly set a rule to say you''re not going to start baking until they supply everything.
 3.5 Weekly buckets.  Our customers tend to work by the month but have various priorities within the month - so we simply try to work week to week within the month.  Stock also tends to be drip fed in during the month.

Delivery Standards attached.

by Indiblu224 on Saturday, June 15, 2013

Thank you so much Ashley for the additional information and for answering my questions. As a branding consultant and designer it is hard to turn off my marketing hat:) This will help me with designing the hierarchy of information to make it more readable and easier to digest. I appreciate the time you took to explain everything. I will have you a draft of the flyer by Monday.

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