• US$260

• 123 designs

• 44 designers

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Logo Design Brief

We would like a logo consisting of just the word 'flow' (lower case). The letters should look like they are formed by flowing liquid (eg see below image) - ideally a liquid which is viscous looking (eg mercury or oil). The letters should be joined up and slanted (like italics) .

The logo should feel
- modern
- smooth & fluid, streaming (one stream, no splashes)

Photos enclosed show the effect of liquids forming the letters. However we would like the letters to 'flow' more ie fluidly.

Colors could be one of the below options
- Option 1 - just the color of the viscous liquid (eg silver if mercury or golden if oil)
- Option 2 - incorporate the full spectrum of colors (if can be done still looking professional/serious)
- Option 3 - the below 3 colors only
main dark blue: HEX #002266 RGB 0 34 102 CMYK 100 93 29 25
closest: Pantone Solid Coated 2756 C

lighter blue: HEX #0090db RGB 0 144 219 CMYK 77 33 0 0
closest: Pantone Solid Coated 279 C

orange: HEX #fbaf3c RGB 251 175 60 CMYK 0 35 86 0
closest: Pantone Solid Coated 143 C

Target Market(s)

corporates

Industry/Entity Type

Shipping

Logo Text

flow

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• looks like viscous liquid (such as mercury) flowing creating the letters

Nice to have

• nice to have would be some sort of representation of the globe/world using the 'o' in 'flow'

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Files

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