Logo Design For an E-Commerce Flower website in Spain
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This customer received 271 logo designs from 37 designers. They chose this logo design from Alchemist as the winning design.
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Logo Design Brief
-> Please see attachment for random inspiration, logo/feel, old logo and more detailed information.
We need a logo design for a new flower website based in Spain named Flores1Click.com.
We deliver flowers and gift baskets same day and next-day delivery (meaning we don't only use partner florist shops, we also deliver next-day with our more elaborate designs through courier). We plan on having several add-ons such as chocolates, perfumes, jewelry, beverages, plush-toys, vases etc. We plan on offering more than just flowers, a gift option for every occasion: birthdays, thank you, business gifts, romance, etc.
We aim at positioning ourselves as the number one option for online gifts in Spain, later expanding to Portugal and France – our logo would ideally transpire sophistication and right choice.
The name in English means Flowers1Click. The inspiration behind the name is how easy it is to buy flowers online in just a few clicks.
Updates
Project Deadline Extended
Reason: Dear Designers,
Today I received a few more designs on which I am still working on feedback's. I have received some very good work but have not yet chosen the design - I still believe we can improve, this is very important for me. Please rest assured that I will chose among one of the designs (1st and 2nd place), there is no doubt about that.
Thank you for your understanding and patience. Let me know if you have any questions.
Bruna
Added Friday, July 05, 2013
Project Deadline Extended
Reason: Dear Designers,
As you have noted - for the ones still on the project - we are still doing some final adjustments. I would like to have the design 'finalised' to share with a few people and than take my final decision. I hope there will be no further delays on the deadline and assure that payment will be made.
Thank you all who took part on this project.
Regards
Bruna
Added Wednesday, July 10, 2013
Target Market(s)
Our target group is young professionals, mostly between their 30 and 40’s. Our customers are smart and busy.
Industry/Entity Type
Florist
Logo Text
flores1click.com or flores1click
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Wordmark Logo
Word or name based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I am open-minded
Nice to have
- Image as Logo + Name flores1click.com or flores1click
I have thought a lot about flowers but think would be nice to mix the idea of buying flowers with the concept of being in just a few clicks.
Aiming for a logo that calls to mind sophistication and flowers – quick and easy
Should not have
- Anything that would make the logo look cheap or old-fashioned but I guess this is obvious :)