• A$160

• 54 designs

• 24 designers

---

Logo Design Brief

We need to design a logo for a new travel company specialising in expedition cruising. The company is web-based in Australia (but selling globally) and is selling directly to the consumer. Expedition cruising is different to "big ship" cruising. It is experientia, and is about exploring places you cant otherwise go, authentic experiences, active adventures, off ship activities (walking, kayaking, snorkelling etc) Ships are very comfortable, built for exploration and typically only hold between 10 and 100 passengers. Demographic is 50+, somewhat wealthy (given the price point of these cruises at $1,000 per person per day. Destinations for this type of cruising include; Polar regions, Papua New Guinea, Australia's Kimberley Coast, Amazon River, Galapagos Islands, Alaska etc.
Seeking modern, fresh, classy design.
Our company name is Expedition Cruise Specialists.
Tagline is TBA (open to suggestions)

Target Market(s)

50-75 years, educated, couples and singles, A/B demographic. Interested in exploring and learning, authentic experiences. Very well travelled.

Industry/Entity Type

Travel Agent

Logo Text

Expedition Cruise Specialists (tagline TBA)

---

Logo styles of interest

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Modern, fresh, classy (representative of high cost of these cruises)

Should not have

• Garish colours,

---

Files

Download all files - 0.3 MB