Trail Kitchens Logo design for web and Print - Color and Monochrome - some products will be embossed

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Logo Design Brief
Logo Design- Consumer products company - New entity
Company type - Manufacturer/Distributor/Retailer of Kitchen products for outdoor living
Markets Served - RV, General camping, Off Road enthusiasts, Motorcycling, Tailgating, Backyard living, Beach goers, Soccer teams, Small Outdoor vendors
Consumer profile - Upmarket Adventurer who will pay for the best quality gear. Pickup owner, RV owner, ATV owner, Hunters, Fisherman, Off road enthusiasts
We will sell directly to consumers all equipment associated with cooking and cleaning up outside. (Stoves, utensils, cookware, lighting, hot water heaters, basins, water containers, etc.) Website Launch Jan 2016
We are manufacturing a new product line and introducing to the market a new product category that focuses on complete solutions in a compact box for three initial products, a portable kitchen, Compact portable work stations (tables + solar power etc.) and a complete on-demand hot water system for both showering and Dish clean up.
I have attached some pictures of the kitchen cube and the hot water unit for your reference in both deployed mode and in the packed modes. All units have removable wheels. Workstation is not shown
Target Market(s)
Markets Served - RV, General camping, Off Road enthusiasts, Motorcycling, Tailgating, Backyard living, Beach goers, Soccer teams, Small Outdoor vendors
Industry/Entity Type
It Company
Logo Text
TRail Kitchens plus an icon that represents the open road or trails See attached for some existing logos I have found that are similar to what I am looking for. I want to depict an adventurous life on the road
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)



Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
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