'50 Shades of Grey Indigenous Construction' needs a logo
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This customer received 61 logo designs from 24 designers. They chose this logo design from MEDesigns as the winning design.
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Logo Design Brief
We need a new logo which represents not only this 'play on words' construction company, but also the Australian Outback heritage. It took us some time to obtain the approval for this name as you can well imagine. The company employes both indigenous and non indigenous staff and designs and constructs Modular Housing in the most remote communities. We provide on site training for Indigenous Youth through Govt funded program's and design and construct homes to withstand the harshest conditions the Australian Climate can throw at us. We took the opportunity to capture the world fascination with a new book, but twisted the meaning to try and show the blending of skin colour and cultures to form a w irking relationship.
Please be aware that we operate in a vast country. To reach out construction sites in some cases can involve driving through the desert for 3 x days almost 24/7 and during those thousands of kilometres we will not pass another vehicle or see another human!
Updates
We would like to say to all designers that you are an exceptionally gifted group of people. We wish we could award all of you and you have as a group made our life very difficult! Thank you all.
Added Thursday, July 11, 2013
Industry/Entity Type
Construction
Logo Text
50 Shades of Grey.......Indigenous Construction
Look and feel
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Requirements
Nice to have
- The Australian Aboriginal Flag and its colours if used in part or combination ( we do not know the legalities of using an indigenous flag)