• US$150

• 27 designs

• 13 designers

---

Banner Ad Design Brief

This project is for web banners for digital marketing and retargeting. The company is SPEEDVEGAS. SPEEDVEGAS is the new, award-winning racetrack opening in March 2016 in Las Vegas. Guests at SPEEDVEGAS will get to drive exotic supercars (Porsche, Ferrari, Lamborghini, Audi, Corvette and more.) on a real racetrack.

The banners should coincide with our existing website and brand. Please visit our website to see : https://speedvegas.com to see our current style and brand identity.

The banner sizes we need are below:

300x250
728x90
160x600
320x50
300x600
250x250
120x600
468x80
468x60


The following content will need to be displayed on every banner:

The call-to-action: "Drive Supercars on a Real Racetrack in Las Vegas"

The price: "$49/Lap"

Our Logo: attached are all the acceptable variations of the logo.

A picture of a car on a racetrack: attached are 4 options to choose from.

Also attached you will find our Brand Identity Guide and the font that we use which is called ProximaNova

Our hex colors are as follows:

Yellow: #FFBF3F
Dark Grey: #222222
White: #FFFFFF

Target Market(s)

Carand motorsports enthusiasts

Industry/Entity Type

Automotive

---

Font styles to use

Other font styles liked:

• ProximaNova (attached)

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• The call-to-action: "Drive Supercars on a Real Racetrack in Las Vegas"
• The price: "$49/Lap"
• Our Logo: attached are all the acceptable variations of the logo.
• A picture of a car on a racetrack: attached are 4 options to choose from.
• Also attached you will find our Brand Identity Guide and the font that we use which is called ProximaNova
• Our hex colors are as follows:
• Yellow: #FFBF3F
• Dark Grey: #222222
• White: #FFFFFF

Should not have

• no checkered flag, no traffic lights, no tacky styles. This is a high-end, luxurious brand.

---

Files

Download all files - 8.1 MB