Logistics Business Needs a Logo Design

Want to win a job like this?
This customer received 264 logo designs from 82 designers. They chose this logo design from ashwani as the winning design.
Join for free Find Design JobsLogo Design Brief
We are a warehousing and logistics firm based in Richmond, VA looking to rejuvenate our image. Our company's name is Alleghany Warehouse Company; however, we are looking for a logo that promotes more of the logistics aspect of our business. Think of any company that has a hand in simplifying other companies' supply chains. That's what we do. As you will see below, we do not have a preference in the logo style; however, we would like to stay away from the boxy or building theme that first comes to mind when thinking of a warehouse company. Our primary color has historically been navy blue; however, we welcome designs with alternate color patterns.
Updates
Hello Designers and thanks for all of your hard work! We are very pleased by the ideas that have been generated thus far. If you are still designing or would like to submit more designs, I can tell you that we have liked the logos where the word Alleghany is prominently displayed in a primary color (eg navy blue) on the top line and Warehouse Company is dsiplayed in a secondary color (eg gray) on the bottom line. In addition, we have liked logos that are accomanied by a simple image/symbol related to logistics either on the left side of the text or above it. I hope this helps clarify our thoughts and good luck!
Added Wednesday, July 24, 2013
Target Market(s)
College educated; ages 25-65
Industry/Entity Type
Building
Logo Text
Alleghany Warehouse Company
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Should not have
- The design should not use boxy or building themes. Additionally, please avoid using the acronym AWC.