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Naples Square Logo
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This customer received 162 logo designs from 69 designers. They chose this logo design from CtrlNStudio as the winning design.
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US$400
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162 designs
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69 designers
Logo Design Brief
Naples Square is a mixed-use residential community in Naples, Florida. There will be a mix of commercial/retail and residential property within the project. We will have a soft contemporary feel, but Naples is still a fairly traditional market. We don't want to push it to the extreme, but we definitely want a modern, clean, sophisticated look to the logo. From an architecture standpoint, we will use very high quality finishes and textures in natural tones. Contrasting use of white and metals, with a splash of color mixed in. We want to stay away from a Mediterranean or old-world look. We want to be unique to the Downtown Naples market.
Stay away from hot pink, needs to feel very sophisticated.
Updates
Naples is not New York. We are not high-rise, business or big city.
Added Sunday, July 21, 2013
Target Market(s)
45 - 65 year old wealthy reitree or pretiree from the northeast and midwest. Conservative, not flashy.Very social and active.
Industry/Entity Type
Architecture
Logo Text
Naples Square
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Typeface selection is very important to this project. It needs to have a distinctive feel, even if it is separated from a traditional logo spot graphic. This will be a luxury product and the logo should convey quality and lifestyle.
Should not have
- Just because this is in Florida, don't go wild with typical Florida motiff. No palm trees, sunrises or beach motiffs please.