• A$430

• 35 designs

• 11 designers

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Graphic Design Brief

Few athletes and trainers know, but Magnesium is the most important mineral nutrient for athletic performance (Dean, 2006, p. 70) and is best absorbed through the soles of your feet, the back of your knees, and the underarm. Nasanta® Magnesium Deodorant is a specialist deodorant for athletes, preferred by Olympians, like Australian superheavy weight boxing champion, Johan Linde, and deemed by Triathlon and Multi-Sport Magazine as the best deodorant for a triathlete (Vol. 13, No. 8, 2010), alongside Polar® heart rate monitors, Oakley® polarized sunglasses, Asics® racing tops and Skins® compression suits. Nasanta® Magnesium Deodorant is the only product manufactured by Nasanta Laboratories since April 2010.

We are looking to refresh the product's label along the lines of the current label. We will give special consideration to designs which take into account the “golden mean” ratio of 1.618. Please see http://www.youtube.com/watch?v=B2Q2bdUQq3o for a reference. We also recommend http://phimatrix.com for software that can help you design along these lines. We are open to different colours (ideally gender neutral), layouts, fonts, brandmarks, etc. You can also incorporate our new slogan into the design: "sweat is the catalyst of dreams". See if you can make the product look like tactical gear a professional athlete would use. Keep it classy and no frills. Good luck!

Industry/Entity Type

Software

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Look and feel

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