Pediatric parenting program brochure
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This customer received 62 flyer designs from 13 designers. They chose this flyer design from Akshar Shailesh as the winning design.
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Flyer Design Brief
We need a brochure design for the University of Miami Healthy Steps program, a grant funded pediatric clinic based service for families of children 0-3 years old. We visit families in the pediatric practice as well as in their homes to discuss topics such as child development and behavior as well as building parenting skills. We also facilitate monthly Family Fun Nights when families get together with their children to learn new parenting skills and have fun.
We are looking for brochure designs that include pictures of multi-racial/ethnic families with children of varying ages from birth-3 years. We are flexible on color schemes but are interested in seeing an option with the Healthy Steps logo color scheme (see attached file w/blue, red & yellow logo). We want the design to be cohesive, professional, fun, easy to read, and attention grabbing.
Please see uploaded files with Healthy Steps, UHealth and funder, The Children's Trust, logos all of which need to be included on the brochure. Also please include the following one line mission of our program: "Empowering, supporting and guiding families by partnering with pediatricians to provide enhanced care."
Please also see attached PDF with a past brochure for text to be included in brochure design including physician and program participant testimonials.
Target Market(s)
families with young children ages birth - 3 years
Industry/Entity Type
Clinic
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 3 logos uploaded (The Children's Trust, Healthy Steps, UHealth)
- Mission 1 liner: "Empowering, supporting and guiding families by partnering with pediatricians to provide enhanced care"
- Design that is cohesive, creative and professional
Nice to have
- photos/images of multi-racial, diverse families
- design that highlights home visiting component of our program
Should not have
- too many images of physicians/medical equipment