Drive I.T. Consulting Limited needs a brand
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This customer received 173 logo designs from 43 designers. They chose this logo design from matildu as the winning design.
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- Bundled Project 2
Logo Design Brief
I require a new logo for my newly incorporated company Drive IT Consulting Limited. This is a New Zealand based business with ties to our clean, green, image. The founder hails from the Amazing Raglan West Coast, beaches, sun, black sand beaches and fun. The company specialises in providing outstanding levels of service to our customer base, and we're driving the future of IT.
Designs Submitted should be in Black or colours of charcoal/gummetal/grey, or a surprise with a sportscar colour (e.g. ferarri red). We are fast, and we deliver - so designs should replicate smooth lines in a car logo or gear shifter or something like that of some sort - almost the kind of image you see when airbrushed wind tunnel cars are created. think smoothe, sophisticated, elegant, on time, playing on the knifes edge of innovation, but not boy-racer ugly.
This business works in the government and private sector and as such needs to look and feel like the business it will be - that is a leader in IT delivery in NZ.
This is a quick turnaround project, so expect quick responses to submissions also.
Updates
Project Deadline Extended Reason: More designs required. Hoping for more designs closer to the brief! Added Sunday, April 24, 2016
Target Market(s)
Information Technology Consulting in New Zealand
Industry/Entity Type
Information Technology
Logo Text
Drive IT Consulting Limited "Driving IT Consulting into the future" (or something like this quote as a catchphrase, only considering at this stage - just company name required, rest is nice to have.
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Other font styles liked:
- Something like Haettenschweiler, or Segoe UI Semibold, basically thicker font with ooomph
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Some sort of car/drive/gearshift logo adaptation that is unique (copy write and trademark protection). Perhaps Holden HSV/Audi RS6 Avante, kind of shape - without breaching copy write! sort of like this type of image: https://www.google.co.nz/url?sa=i&rct=j&q=&esrc=s&source=images&cd=&cad=rja&uact=8&ved=0ahUKEwjXuca-oqHMAhWl4qYKHY70BV8QjRwIBw&url=http%3A%2F%2Fwww.photonesta.com%2Frace-car-outline-logo.html&bvm=bv.119967911,d.dGo&psig=AFQjCNE3wlRjclGutLQP76rBgMfVDNOJzQ&ust=1461380953713452
- IT must be in capitals, Drive/Consulting/Limited capitalised (not all Caps).
- Logos suitable for printing, apparell, and possibly branding a vehicle.
Nice to have
- Out of the box thinking - i'm thinking of a car logo type design, but happy to see other 'Drive' 'Driven' 'Ambition' 'Future' related themes.
- for colours - dark/simple colours are best, else racing colours like Ferrari red. I'd also consider something possibly like gold on black or black on gold if it carried the right look...unsure on this - but possibly metallic/metal colours (gold/silver/titanium/chrome/brushed aluminium to name a few).
Should not have
- Mutliple colours. Contemporary, elegant, simple, understood are key words. not loud, mixed, multiplied in colour, or ambiguous.
- Think inspiration, bold, driving forward, future - that kind of idea.
- Anything in the car theme that lends to boy racer type imagery.
Files
Download all files - 2.2 MBPayments
Total
NZ$280
Project Deadline
29 Apr 2016 02:39:41 UTCProject Upgrades
Bundled project(s)
- offering NZ$49 stationery design to winner
- offering NZ$39 business card design to winner