Logo Design Project
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This customer received 15 logo designs from 7 designers. They chose this logo design from harryrees as the winning design.
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Logo Design Brief
Hi
UK based company. mice bookers.
mice is an industry acronym that stands for Meetings, Incentives, Conferences, Events. As the name suggetss this is an agency selling booking services to this sector. Clients are exhibition organisers, event planners, marketing departments, conference organisers and congress planners in the SME sector. Target audience may be administrators, event directors or marketing types. The company operates in a b-2-b environment and the brand should have the following brand values: Young, creative, contemporary, 'clean' and confident (and maybe just a little but fun too!). It's should instill confidence (because we are experts) but not be too formal. I have seen many links to sample pages of logo's but I found this one that I like because many of the logo's are not too traditional and old fashioned.
On a personal note I notice that the two 'o's' in the word 'bookers' could form the eyes of a mouse caricature....just a thought!
Company will have an online presence with online marketing supported by other offline direct marketing activity as well.
I would finally stress that we are not a 'travel agency' so no images of aeroplanes or beaches please!
Industry/Entity Type
Environment
Logo Text
name - mice bookers. Strap line: Meetings . Incentives . Conferences . Events
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.