Hipster Hard Apple Cider - Bike / Gear / Cog Themed Label
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This customer received 90 packaging designs from 18 designers. They chose this packaging design from RoundYellow as the winning design.
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Packaging Design Brief
Hard Apple Cider Label Needed:
- Looking for a retro, fun, funky, Venice Beach vibe.
- Design should incorporate bike/bicycle/wheel elements, appeal to both sexes and should be applicable to a can. (See can example in attachments).
- There should be a main brand logo that can stand alone in representing the brand and the feel of the brand. I envision a bike wheel, Sp*kes, gears, etc.
Please use brand name posted as JPG titled "Brand Name" in Attached Files:
>>> Sp*k* C*d*r
Target Market(s)
Our consumer is:
- Millennial
- Hipster
- Adventurous
- Active (biking/cycling)
- A craft beer + wine purchaser
- Unisex, veering towards masculine (65% male)
Industry/Entity Type
Wheel
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- - Bike elements that tie in the brand name (cogs, sp*kes, gears, bike frame, etc.)
- - A strong logo that can represent the brand