Corporate logo for modern software company

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This customer received 132 logo designs from 54 designers. They chose this logo design from Mike Phillips Designs as the winning design.

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Logo Design Brief

StatPro makes software for the financial sector. You can see more at the website www.statpro.com. The company has been around since 1994 and is in need of a revamp. We have a designer working on a new website but would like a logo refresh. We don't hate the logo we have but it needs to be modernised, so probably still working with the blue diamond.

Keep statpro lowercase. Use a classic sans-serif font. Nothing crazy. Something that will stand the test of time.

Keep the current colour theme and diamond - but modernise it with some beautiful and subtle gradients.

Maybe a reflection or shadow underneath?

So nothing crazy - just a polish up! :)

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Updates

Hi guys. I've been getting some very high quality submissions for the project, however some are not in alignment with the brief. 


The current logo has a diamond shape - as a square rotated 45 degrees. I do not want an actual jewel diamond in the logo - we are a software company. 

Basically, I just need a nice revamp of the current logo. make it modern, make it web 2.0. Some drop shadow, inner glow, nice modern font. That's it really. 

Any questions, do let me know!!

Danny. 

Added Monday, October 31, 2011

Project Deadline Extended
Reason: I am now starting to get some designs nearer to the point. Let me lay it down again: We want a polish up, not a redesign. Keep the diamond as a diamond, just give it some beautiful and subtle gradients. Keep the font simple, classic, and sans-serif. Thing beautiful typography that's stood the sands of time. Give me a beautiful shadow or reflection.
Added Tuesday, November 08, 2011

Project Deadline Extended
Reason: Getting closer. This will be the last deadline extension. I'm rerall looking for tweaks on the original - just a polishing: KEEP THE DIAMOND KEEP IT BLUE DON'T GO FOR A CRAZY FONT Thanks
Added Monday, November 21, 2011

Target Market(s)

Finance sector: asset managers, hedge funds, pension funds etc

Industry/Entity Type

Financial

Logo Text

StatPro


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Look and feel

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Conservative
Economical
Upmarket

Files
Payments
1st place
£255
Participation payments x 3
£15
Total
£300

Project Deadline
30 Aug 2012 16:00:51 UTC
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