Logo for online market research methodology
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This customer received 117 logo designs from 42 designers. They chose this logo design from stwebre1a as the winning design.
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Logo Design Brief
We need a logo for our innovative online/mobile qualitative market research approach. The approach is called MobE (short for Mobile Ethnography) - and we definitely want a logo for MobE (not the full name Mobile Ethnography) - although it might be neat to have a short version (MobE) and a full version (MobE - Mobile Ethnography). Rather than explaining a lot about the methodology please check out this 60 second illustrative marketing video for the following vital information:
- description and illustration of the methodology
- style and aesthetic - the logo should generally fit the style and aesthetic
VIDEO: https://vimeo.com/158767031
Please also see the attached brief PDF deck for further information about the methodology and style/aesthetics.
(Lastly, if you need a little more, here is a 4min video of me (the company owner) talking about the methodology: https://vimeo.com/134996797).
Target Market(s)
Market research professionals in Fortune500 companies looking for new/innovative approaches
Industry/Entity Type
Market Research
Logo Text
MobE
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- I am open to the style (see below for logo style options) but it has to say MobE (text not optional)