• NZ$240

• 65 designs

• 23 designers

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Logo Design Brief

We need a logo design for a new landscape construction company called 'Landspec'. We are based in Auckland New Zealand. The company is involved in the construction of both functional and aestheticly pleasing landscapes with a focus on landscape construction i.e excavation, retaining walls, decks, paving concreting etc For the logo design, I like the idea of somehow incorporating the softness of trees, leaves or foliage and the hardness of an excavator or digging equipment into the design to show the juxtaposition of the elements involved to create the finished landscape. For instance I have been playing with the idea of an excavator track with leaves forming the pattern on the track. The idea is so the customer can directly see that the company is involved in excavation and hard landscaping but still have a soft touch. I have no preference with colours. These are just initial ideas and I am open to any designs that are relevant to the business.

Target Market(s)

30-65 year old homeowners with money to spend on home upgrades, also building and construction companies who need a subcontractor

Industry/Entity Type

Construction

Logo Text

Landspec Landscape Construction

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• 'Landspec' to be the main logo text with 'Landscape Construction' to be subtext or less of a focus