National Black Hair Institute logo

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This customer received 20 logo designs from 9 designers. They chose this logo design from Hoopoe as the winning design.
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We need a logo for a new hair salon, specializing in healthy hair and non surgical hair replacement for ethnic women and men, primarily African American. We service all types of African American hair - natural and chemically processed. We are a national organization.
I owned another salon previously and have attached the logo. I'd like something with that look and feel.
We are an upscale, elegant salon where all our patrons are pampered. At the same time, because we deal with hair loss, we have great empathy, and are respectful of our patrons' privacy. The final design should communicate classy, compassionate service.
We are based in Atlanta.
Updates
Got the right name in the project name, but the wrong one in the brief. It should be National Black Hair Institute (NBHI). I'll update the brief, too. Thanks!
Added Saturday, September 21, 2013
Target Market(s)
- African American women and men with healthy or damaged hair
- African American women and men who have lost or are losing their hair (chemo, alopecia, over-processing)
- Upscale
- Typical age range: 21- 71
Industry/Entity Type
Salon
Logo Text
National Black Hair Institute
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Color scheme: Black and red
Nice to have
- Silhouettes/heads of 3 African American women
- 3 different complexions: Dark. medium and light
- 3 different hair styles/textures: short cropped, long and natural/kinky
Tagline is: "Where any one can have a beauti-FULL head of hair". I need an option that works with it and without it.
You can use the initials/acronym - NBHI.