• A$160

• 81 designs

• 20 designers

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Logo Design Brief

We need a logo design for a company called "Her Property Portfolio" (HPP) based in Sydney. HPP aim to expand to all of Australia. We would also like a style guide (e.g., font and colours) for all external communication platforms (to work seamlessly across print and digital media). HPP help Australian women secure their financial futures through strategic investments in property.
We would like the design to convey feelings of confidence and trust, being informed, that we make it easy for our clients, financial growth and a better life for our clients.
HPP do not have any specific colours in mind, however we are looking for a design that is contemporary, but will not age too quickly.
The final design and style guide should convey confidence, success and financial growth for women.

Target Market(s)

Women aged 25 to 45 years old.

Industry/Entity Type

Investment

Logo Text

Her Property Portfolio

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• My project must be targeted towards women aged 25 to 45 years old.
• Eye catching colours that work for both print and digital media.

Nice to have

• if possible, the design could evoke a better lifestyle, success, getting ahead.
• Some abstract design/image would be great

Should not have

• My project must not have dollar signs ($) or images of money.
• Please try to avoid using just the letters HPP in the standard corporate blue shades with grey/black.