• US$150

• 280 designs

• 59 designers

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Logo Design Brief

Ever wish that you could visit your doctor outside their office? On your own terms?

We need a logo design for a new health and wellness company based in Santa Monica, CA, called Remedy Hike. We organize eco-based activities (ie. hikes) that provide education surrounding the integrative approach to health and wellness. Customers sign up for hikes that include practitioners from all realms of integrative health, including integrative physicians, health coaches, yoga instructors, nutritionists, meditation and mindfulness experts, etc. Participants enjoy the great outdoors and are provided with "campfire" talks with integrative specialists.

At Remedy Hike, we are activating the community to redefine what health and wellness means by providing awareness, insight and education along with the expertise to enable individuals to realize their health goals… outside, back to nature.

I added some pictures that I have taken of the Santa Monica Mountains on recent hikes below. Most of the hike will likely take place in this mountain range.

Target Market(s)

Men and women
Adults 18-50 years of age
Initially, those searching for health and wellness options (preventative health measures), however, niche markets will be eventually be included to capture those suffering from pre-existing conditions.

Industry/Entity Type

Health And Wellness

Logo Text

Remedy Hike

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Logo styles of interest

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Logo should very easily lend itself to clothing (including tee shirts, hats, yoga pants) as well drawstring backpacks, yoga mats, etc as this will be a secondary income stream for Remedy Hike and important during initial marketing.
• Company will grow to include additional activities, therefore the logo should be easily adjustable to add these activities... for example, Remedy Paddle (for SUP), Remedy Pedal (for biking), Remedy Kayak, etc.

Nice to have

• Within the word "remedy" are the words "med" and "ed" (short for education) ... Remedy Hike is essentially a medical education activity. Therefore, highlighting that in the design could be a nice way to bring this aspect of the business out in the design.
• Preference tends to be for clean, simple, modern, trendy, flat designs with or without use of negative space. Not a must have, but an idea for a step in a direction.

Should not have

• Soft "zen-like" features that are usually associated with spas or natural medicine.

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Files

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