Logo Design for Ground Breaking Consumer Product
Want to win a job like this?
This customer received 199 logo designs from 74 designers. They chose this logo design from Plimsoll Line as the winning design.
Join for free Find Design Jobs- Guaranteed
Logo Design Brief
Logo design for a British company's exciting new product: Stowwi
Stowwi is a premium, high quality food container (often described "Tupperware meets Origami") that folds down into its lid for beautifully designed, space efficient storage.
You can see an earlier prototype attached and on the website: www.foldflat.co.uk (please be aware that colours and aesthetics have since changed though the folding action is still the same).
Our closest competitors (style, quality, price point, customer base): Joseph&Joseph, MonBento, Black&Blum.
We would like to see a design that is clean, minimalist, and hints at Stowwi's functionality. We would like the logo in grey.
Target Market(s)
Lunchbox Users and Home Owners Tired of Loosing Lids
Industry/Entity Type
It Company
Logo Text
Stowwi
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1. The word "Stowwi".
- 2. A simple graphic/symbol eg. Nike Swoosh.
- 3. Text and symbol can be used interchangeably.
- 4. Works using only one colour.
- One of the parts must hint at the product's functionality without being cliche/too obvious.