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Plaza 167 Identification Signage
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This customer received 4 signage designs from 3 designers. They chose this signage design from Laura as the winning design.
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C$140
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4 designs
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3 designers
Signage Design Brief
Freestanding illuminated shopping centre sign overall 32 feet high maximum with 300 square feet of identification for the centre and twelve tenants. Colours open, design open. Not totally cost driven thereby allowing for more creative use of form and substrates. Client wants a 'ten' out of ten design.
Visit Plaza167.com to see brand font and logo ax well as Architecture.
OUTPUT:
The design need not be done with a 3D software but I have used it. Illustrated concepts are accepted. Typically, the industry shows a FRONT and a SIDE view to demonstrate dimension as well as a day and night view to better define the features. Most often, we show the sign as an overlay or with a background that makes it look realistic and proportionate.
I don't expect you to put in specifications other than general notes clarifying fit and finish (ex. materials) detail. Please check "Multiple Tenant Signs with Specs.jpg" to understand what we mean about adding notes.
TEXT TO INCLUDE IN THE SIGNAGE:
The only text I need is the Plaza 167. The spaces allocated for tenant signage can be demonstrated with the text "TENANT" to demonstrate space allocated.
Target Market(s)
High volume traffic servicing residential and other retail and professional outlets. Identification sign - freestanding
Industry/Entity Type
Shopping
Font styles to use
Other font styles liked:
- See plaza167.com
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Design complementary to but not necessarily mimicking the Architecture.
- Double-sided. Good daytime and nighttime visibility. Durable materials.
Nice to have
- Exposed accent lighting using LED linear or halo effect. Shape ie not all square corners. Tenant copy can be illuminated channel letters on an aluminum backer which is painted to complement the design, push through acrylic tenant copy on standard color aluminum panels which can be easily replaced, flat cut aluminum identification on an illuminated backing panel
