Logo for Digital Content Marketing Agency

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This customer received 226 logo designs from 63 designers. They chose this logo design from JohnM. as the winning design.

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Logo Design Brief

I'm launching a new digital content marketing agency named Contenuity.
The tag line is "Where Content Meets Commerce"

I'd like you to design the logo with the tag line included. But I would like for the logo to be able to work with or without the tagline.

I need a logo that:
1) expresses creativity
2) visually communicates that the agency will be creating content -- i.e. videos -- for brands (i.e. Red Bull).
3) has a hint of visual iconography that conveys "digital"
4) Leans toward luxury / sophistication

I'd like the color to be blue... somewhere in this vicinity rgb(34, 73, 155)

Target Market(s)

Chief Marketing Officers. Brand Managers at Fortune 500 companies.

Industry/Entity Type

Digital

Logo Text

Contenuity tagline: Where Content Meets Commerce


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Wordmark Logo

Word or name based logo (text only)


Font styles to use
Serif
Sans Serif

Colors

Colors selected by the customer to be used in the logo design:

0255a3

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Ability to work with or without tag line
Nice to have
  • Ideally I'd like the logo to include an image or symbol that visually implies the connection (or continuity) between content and commerce.
  • What I'd like the logo to "say" visually is that my agency will create content that will generate commerce (i.e. customers will watch an online video and then buy a product or subscribe to a service)
Should not have
  • cartoony imagery.
  • Should NOT include a bird
  • The Carrier Films logo I included as the attached file is meant to represent the following elements I like about it:
  • 1) Pictorial combination
  • 2) Size ratio between the image and the text
  • 3) An image that visually communicates something about the brand. In this particular example "Carrier Films" shows an image of a bird because in English there is a breed of pigeon named a Carrier Pigeon. Ideally I'd like to have an image that visually implies the connection or continuity between content and commerce.
  • 4) pixels -- which indicate "digital" (I'm open to the design using pixels, but I'm also open to other visual symbols that hint "digital" (i.e. arrows, triangle play buttons)

Files
Payments
1st place
US$150
Participation payments x 1
US$10
Total
US$160

Project Deadline
10 Mar 2017 22:18:23 UTC
Language

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