Pumpkin Oat Bones - Hand baked healthy dog treats

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This customer received 27 label designs from 8 designers. They chose this label design from Polina_pro as the winning design.
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Label Design Brief
Paws Gourmet Bakery creates hand crafted treats for dogs. The product label that we need a design update for is our Pumpkin Oat Bones. The label will be one sided only. It could be circular or oval, whatever size best matches the look and feel. Current labels is 3.5" circle. Would prefer new label to be that size or larger, up to max dimension of 5" for height or width. We will also be applying for a registered UPC barcode. One file provided is a picture of the product label from the previous company (we purchased the company and are rebranding).
Updates
Project Deadline Extended
Reason: Awaiting revisions of top designs.
Added Wednesday, March 8, 2017
Target Market(s)
Educated, health conscious pet parents who have discerning dogs.
Industry/Entity Type
Bakery
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Company logo, ingredient panel, guaranteed analysis, company address, phone, and website. Should be in colors similar to logo. All required text can be found in the attached Word file. UPC must be included. Size of product is 2 lbs and should also be displayed on label.
Nice to have
- "Made in USA". "No Corn, Wheat, Soy, or GMOs" It's a natural, healthy product and therefore should have a wholesome, natural look.
Should not have
- No neon colors or hard to read fonts.