Residential mortgage company needs a logo redesign

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This customer received 389 logo designs from 107 designers. They chose this logo design from TheArtisan as the winning design.

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Logo Design Brief

We would like to explore new logo designs for our mortgage company based out of the DC metro area. The company has been offering residential mortgages for 28 years. We're looking for a new clean and modern design that speaks to the millenial generation but most of our business comes from referrals from real estate agents, condo developers and builders. our name is long so we're open to include or exclude "corporation" out of our name. the problem with our current logo (besides being outdated) is that it is naturally very long and doesn't fit well in all layouts. we're open to any clean and modern fonts. We tried to use our existing logo and update the font but now reconsidering a whole new look.

Target Market(s)

real estate agents, millenials

Industry/Entity Type

Mortgage

Logo Text

First Savings Mortgage (corporation)


Font styles to use
Sans Serif
Script

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Should not have
  • no traditional or "old school" fonts

Files
Download all files - 0.1 MB
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PNG
imgres Friday, 10 March 2017 14:42:56
Friday, March 10, 2017
JPG
Payments
1st place
US$300
Total
US$300

Project Deadline
19 Mar 2017 20:30:07 UTC
Language

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