"Teringie Estate Wines Gold" Labe
Want to win a job like this?
This customer received 5 label designs from 2 designers. They chose this label design from RhythmGraphics as the winning design.
Join for free Find Design JobsLabel Design Brief
Hi we are looking for a wine label for our brand Teringie Estate Wines Gold. The wines will target the chines market. There will be a rear label and i front label however the front label must have 3 variations all being the exact same design but of 3 different nick names of each grade of wine. The first being "The Prince" The Father" and "Number 1" These will be the main names of the wine. This Wine Label must match our current Olive Oil Label (see attached) It must have the same colour Red and Gold. But being Wine it must look Old and vintage, expensive and elegant. I have attached a couple of old labels i really like.
Front Label
The size 13cm L x 9.5cm W
There must be a large centered picture logo which will be the Kangaroo and emu on either side of a bunch of Grapes all in gold as the same as our Olive Oil Bottle (see pic attached). The Brand is Teringie Estate Wines Gold. Also is must say on the front "Wine of Australia".
The Rear Label
The size 13cm L x 9.5cm W
The Rear label will be universal across all 3 types so only one design is necersary.
• At the top it must have Teringie Estate Wines Gold and room underneath for us to add at a later date the Type of wine and year.
• The bellow text will need to be added in the center point
Teringie Estate is synonymous with Australian quality. One Sip of our wines brings you on a path through the great Southern Land known for its clean green unspoilt wine regions. To ensure impartial judgment of a wine, it should be served blind – that is without the taster having seen the label or bottle shape. Blind tasting may also involve serving the wine from a black wine glass to mask the colour of the wine. A taster’s judgment can be prejudiced by knowing details of a wine such as geographic origin, price, reputation, colour, or other considerations.
• It must also have the Pic of Australia with South Australian Highlighted as in the (attached Woodstock label) .
• It Must Have room for a barcode
• It must also say 750ml Somewhere and have space for us to add the alcohol content eg (15.0% vol.)
• It must also have in small text
CONTAINS SULPHITES
APPROX (Leave space) STANDARD DRINKS
plase see attached woodstock lable to get a idea of rear layout.
I ask you all the read the description thoroughly and i look forward to seeing the designs.
Target Market(s)
Chinese High end Wine consumers and business people
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Match our Olive Oil
- Be elegant
- Use Of Red and Good
- Look old and traditional.
Nice to have
- Unique wow design
Should not have
- Cartoon imagery or photos