• US$150

• 14 designs

• 4 designers

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Label Design Brief

Design for the front and back labels of an equine supplement that will be sold in a resealable bag. This supplement has been developed using chia, a well-known super-food that is consumed by health-conscious humans and also performance horses. Consuming chia is known to have several benefits for horses and these are highlighted in the uploaded file. Although the benefits of chia for horses are well-known, pure chia is very expensive, which limits consumption. We have combined chia with other traditional horse feeds (oats, sunflower seed, pumpkin seed and sesame seed) to create a healthy, 100% natural supplement for horses that is reasonably-priced. The product is highly palatable and minimally processed, preserving its natural attributes.

Target Market(s)

Owners of competition horses who wish to maximize their health, performance and appearance.

Industry/Entity Type

Supplement

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Highlight that the product is based on chia.
• Highlight that the product includes traditional horse feeds (oats, sunflower, pumpkin and sesame seeds)
• Must give the impression of vitality, well-being and contentment. Must make the owner feel she/he is investing in her/his horse's health.

Nice to have

• Nice to related the mythical name (Arion) to the benefits the owner wants to grant the horse.

Should not have

• Exaggerated promises.

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Files