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Save a Sole
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This customer received 87 logo designs from 33 designers. They chose this logo design from jlgraphics as the winning design.
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US$400
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87 designs
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33 designers
Logo Design Brief
Design of a logo to represent our flagship project "Save a Sole" which is a non-profit shoe recycling iniative founded on the principles of sustainable development and is geared towards the less privileged in the Trinidad and Tobago society, especially the youth in rural areas, to adopt a healthier outdoor lifestyle through running and other exercise or sporting activities. A critical element of the project is its strong environmental focus aimed at preserving resources, promoting environmental awareness and reducing negative environmental impact through the recycling of sporting footwear.
We run advertising campaigns to obtain donations of new or gently worn sporting footwear which are then collected, sorted and cleaned and redistributed to the less fortunate persons in rural areas. We are a newly formed non-profit organisation, Tobias Foundation" located in Trinidad and Tobago and our aim to raise awareness internationally through our website and sporting events to collect donated sporting footwear.
The logo design should be modern and reflect the key words "Save a Sole" whereby it should incorporate some form of sporting footwear and possibly angel wings or something to reflect the giving aspect of the project. Our clientele are urban outdoor enthusiast who can easily donate 1 - 2 pairs of sneakers as they have so many.
Our primary colours are yellow and blue. If you are incorporating a sneaker in your design, I would like it to be a modern trendy sneakers to attract the eyes of the donors. When the shoe is an old-fashioned shoe, people tend to donate their really old pairs of sneakers which we cannot rehabilitate despite cleaning and sorting etc.
Updates
Good day:
If you are incorporating a shoe in your design, my preference is that the shoe format is something like in the updated profile.
Also, the head of the NGO wants the color scheme to remain as blue and yellow.
Many thanks
Verlier
Added Thursday, October 31, 2013
Project Deadline Extended
Reason: I am looking for more innovative ideas to represent the "Save a Sole" concept.
Added Monday, November 04, 2013
I would like to sincerly thank you all for the various submission designs. I apologise profusely for my lack of response to your designs on an indivudual basis as I have been consumed at work. Some of the designs were very creative and I look forward to posting more design work using this medium.
Many thanks
Verlier
Added Thursday, November 14, 2013
Target Market(s)
Urban affluent sports and fitness enthusiast who are able to freely donate 1 - 2 pairs of sneakers.
Industry/Entity Type
Advertising
Logo Text
Save a Sole
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- If you are including a shoe design, I would like it to look like the recently attached shoe format.