A Digital Agency For New Home Builders

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This customer received 190 logo designs from 60 designers. They chose this logo design from webubb as the winning design.
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Logo Design Brief
We're creating a new digital marketing agency who specialise in digital marketing for New Home Builders. The agency name is Building Boom.
Building Boom is a common saying when there is a lot of building activity taking place in a city "There's a building boom at the moment".
The connotation of our brand name is that we help builders win new work and stay busy... making their building company boom with new business.
I'm looking for a logo that will represent the brand. It will be unique and distinctive.
In many cases, building related businesses use a logo that is styled like a home or a roof line. I don't want to take that approach. Instead, we're digital marketers - helping new home builders come into the digital age. So it should be something modern and stylish. Perhaps emphasis on the word 'boom'.
I'm open to different colour combinations - they should be easy to represent on a web page and preferably horizontal in orientation rather than vertical, so as to not take up too much room on a header.
Target Market(s)
New Home Builders only. We do not work with renovations, handymen, tradesmen etc...
Some new home builders we will attract are;
https://www.metricon.com.au/
http://signaturehomes.com.au/
https://dreamstarthomes.com.au/
Industry/Entity Type
Marketing
Logo Text
Building Boom
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Abstract Logo
Conceptual / symbolic (optional text)



Wordmark Logo
Word or name based logo (text only)


Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A unique, modern style.
Nice to have
- Since this is primarily a logo for a website first and foremost, it would be nice to see an icon with the logo that can be used as a favicon or a Facebook profile picture for the Facebook page.
Should not have
- Any type of roof line or house as they are too common.
- Any tools like a hammer etc.