Audio Visual Services Brochure for Direct Mailing

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This customer received 43 brochure designs from 13 designers. They chose this brochure design from ecorokerz as the winning design.
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Brochure Design Brief
We are looking to design a direct mailing brochure detailing a new product that we are hoping to install in our immediate surrounding areas in London, UK. We are hoping for a half fold design, with a front page, two page centre spread and a rear page.
We have some very specific information that we want in the middle spread and want to tie this in for the front and rear pages.
Front Page Brief;
This page needs to deliver a problem that most modern households have in that they have too many remote controls (TV, DVD/Bluray, AV Reciever, Satellite TV, Apple TV, etc. etc.) We have taken a photo of this situation which may need to be improvded on.
We were hoping to design a page that presents this issue with text that backs up the photo along the lines of, "Does this look familiar? Too many remote controls and a complicated television system?". This page needs to grab the customer if they have this issue.
Centre Spread Brief;
This page presents two solutions to the first pages problem, A single room solution all in one remote control and a whole house solution which details how the system can scale to include lighting, multi-room audio distribution, cctv & security integration, HD/4K video distribution offering all of your video sources on all TV's in the property, Door entry, intercoms etc. etc.
This centre page has been taken from the manufacturers brochure and wants to be kept almost as is. We are very happy with this layout already.
Rear Page Brief;
Here we are hoping to provide a next step / contact us type of page with our company details, perhaps providing some company values and definitely pushing that we have been a SW20 local AV systems specialist since 2004.
Our website is at http://www.connected-solutions.co.uk which unfortunately still has our old company logo on it but this should help with services etc.
Any other questions please don't hesitate to get in contact.
Target Market(s)
Residential End User Homes - Mid to high income earners that can afford a £1K to £3K remote control system.
Industry/Entity Type
Audio
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A catchy first page that entices the reader to open the brochure to see the middle section. Front page must be an attention grabber