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Logo Design for Large Online / Tech Group
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This customer received 83 logo designs from 31 designers. They chose this logo design from eyescapeadd as the winning design.
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A$400
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83 designs
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31 designers
Logo Design Brief
We are after a logo for "The HSF Group".
The focus point of the logo (or what needs to pop) is the HSF acronym that stands for "Happiness, Success, Fun". We would like to use Happiness, Success, Fun as a tagline incorporated into the logo (underneath).
We have no solid colour preferences, however we would like the logo to be quite clean and crisp. Ideally the logo will work irrespective of colours - i.e. if we made it an opaque grey it will still be distinguishable. Likewise it needs to remain clear when scaled down fairly small - picture the logos TV stations place on their broadcasts, except our logo will be planted on websites, etc.
The goal is a logo that is fun whilst professional.
Please keep in mind that use of too many different colours, or certain uses of shadows and bevels, etc will make printing the logo too difficult.
We are keen for at least the HSF element to be beyond just a standard font.
Updates
We have no gauranteed the project.
Added Wednesday, February 01, 2012
Project Deadline Extended
Reason: Our projects usually receieve 40-150 designs and we have only receieved 18 at the moment (some quite good though!). We made the mistake of not gauranteeing the project early on, but have no gauranteed it and want to allow time for more designers to submit as well as provide some feedback on tweaks to the designs we like so far.
Some of the great submissions thus far do not yet incorporate the tagline in the logo and we would like to see what difference that makes on the designs.
Added Tuesday, February 07, 2012
Industry/Entity Type
Printing
Logo Text
The HSF Group - Happiness, Success, Fun
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)
Lettermark Logo
Acronym or letter based logo (text only)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Nice to have
- Ideally the logo will work on light or dark backgrounds and should be easily sliced to have a transparent background - for signage, etc.
Should not have
- Must be able to be fit into a standard shape - square, rectangle, etc. Should not have design elements at one end of the other that push well below or above the bulk of the logo.