Karen Clemens Consulting - Logo

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Logo Design Brief

UPDATED REQUEST: 11/14/13

I am looking to take my website to the next level. I have created it on my own along with the logo but am open to completely changing the logo if needed. I would like the new design to somehow incorporate my initials if possible and have also included some descriptions below.

www.karenclemens.com

My first step is to create a logo and branding packet that I can eventually use for my website, powerpoint and newsletters.

Step 1 – logo redesign
Step 2 – color/font, branding packet
Step 3 – Website page (template) redesign through Go-Daddy

For the purpose of this request, would like to start at Step #1 (and then possibly continue on to Step #2 if that then makes sense)

In terms of look/feel – my initial request asked that my current logo should somehow be considered in the design, but I am opening it up and would like to see my initials incorporated into the logo design without requiring any connected to the current logo.

Some of the word images that feel connected to me, and my work are the following:

• Fluid, powerful, graceful, calming, objective, flow, unimposing, unique, creative, simple, functional, individual

Coaching is an immerging marketing that is rapidly growing. I am working with senior managers in Fortune 500 companies so I want it to be professional – but coaching is also a very personal business, so blending professional/personal connection is idea.

Some business words that resonate:

Inflection point in an organization
Transition causing leaders to confront their growth edge
A customized, self-authored approach to personal development
Nimble, impactful, salient elements to get results
A simplified approach for rapidly changing and sometimes impatient environments
Transformational change to unlock hidden potential
Building a sustainable culture
Expanded organizational capacity
Ripple effect of coaching as a virtuous cycle


Target Market(s)

Senior Execs, Senior HR Leaders

Industry/Entity Type

Marketing

Logo Text

Karen Clemens Consulting


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Files
Payments
1st place
US$360
Participation payments x 2
US$20
Total
US$400

Project Deadline
22 Nov 2013 17:36:26 UTC
Language

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