kosk business in shopping malls

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This customer received 85 logo designs from 35 designers. They chose this logo design from Six Eleven Design as the winning design.
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Logo Design Brief
my busienss is the sales of consumer goods to consumers/visitors of shopping malls.
my poducts are presented on a kiosk to consumers to buy.
some kiosks are dedicated to jewlery, other to kitchenware, other kiosks to the food sectro
i need a logo that relects the name of the company: Retail-on-Wheels. we literally do not have wheels of course. I do not wish the logo to be related to any specific product category that we seel.
i need a minimalist logo design that incorporates in a graphic manner the text of our logo.
Updates
ONE IDEA COULD BE A SHOPPING CART (MINIMALISTICALLY ILLUSTRATED) WHERE THE TEXT IS INCORPORATED (SOMEHOW)..........
Added Friday, November 15, 2013
Please do not concentrate only on the cart thank you
Added Friday, November 15, 2013
Project Deadline Extended
Added Friday, November 15, 2013
dear all please do not focus on the cart
Added Monday, November 18, 2013
Industry/Entity Type
Shopping
Logo Text
Retail-on-Wheels
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.