Renae Gallery needs an artsy logo!

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Contest winning design

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This customer received 531 logo designs from 153 designers. They chose this logo design from Matea as the winning design.

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Logo Design Brief

Hi Designers

My name is Renae Morris, and I’m after an awesome logo. I’m an oil painter, and have started a website at http://renae.gallery

This website will host my artwork and key information. More artworks and a link to my etsy site for purchases will be added in the next few months.

I create art because I love it. I know it can enrich lives and it brings me a lot of happiness to share that. In addition to original artworks, I’m also planning to sell affordable art prints, so that everyone can enjoy it.

I’m after a logo that I can use on my website, on business cards, and on certificates of authenticity.

I hope this provides some inspiration for you and you can help me to kickstart my art business!

Thank you
Renae

Info Icon
Updates

Hi all I think some good progress is happening. For those perplexed about stylizing or making the logo decorative, I've uploaded a photo of some relevant sketches I've done. I hope these can be refined and developed into something great! Cheers Renae
Added Friday, January 19, 2018

Hi designers I have just guaranteed funding for this project - I'm very excited! I will make a poll in a weeks time to share with my followers. If you're thinking of submitting, please make sure it's in by then. Thanks! :)
Added Sunday, January 21, 2018

Target Market(s)

Art lovers, people who live in houses with walls

Logo Text

RG | Renae Gallery


Logo styles of interest
Emblem Logo

Logo enclosed in a shape

Pictorial/Combination Logo

A real-world object (optional text)


Font styles to use
Serif
Sans Serif
Decorative
Script

Colors

Colors selected by the customer to be used in the logo design:

f37122
f78f20
ffc214
fee18a
fbf289
fefdec
ec1f27
f04a50
f59195

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • RG and Renae Gallery that can be used independently but complement each other.
  • A picture, an embellishment, or some sort of styling. Just text is too plain. Something evocative would be great!
  • Emphasis should be on the R/Renae, not the G/Gallery parts. Maybe different fonts, sizes, or the composition will help with this.
Nice to have
  • I like gold designs on black backgrounds, and warm colours. It would be good to see the logos on both dark and light backgrounds.
  • The styles I like can be broadly categorized into: Art Symbols, Gradients, Art Deco, and Lettering. I don’t expect logos to incorporate all of these – it’s just to give an idea of things I like and perhaps some inspiration. See image attached and use as many or as few as you like. I imagine the best entries will use multiple seamlessly.
  • Art Symbols: I really like clever uses where the logo is linked to the product. Some ideas for this could be to replace the A’s into easels, the G into a palette, or the L’s into paintbrushes. Having relevant pictures is a huge attraction for me.
  • Gradients: I find gradients to be really visually engaging. For these, I like warm colours or gold tones. I like gradients in both lettering and pictures.
  • Art Deco: I like the clean lines and decorative nature of these. It would be important however to make sure it looks ok on a small scale. Maybe some thick lines next to thin ones would be good.
  • Lettering: The connection between R and G looks very professional and cohesive. I would like the Gallery component to support the Renae. Imagine that the Gallery is the space and Renae is the feature.
  • Font types that I like include: Calligraphy, Brush, and Art Deco. Contrast between thicks and thins can look nice too. In the centre of the attached image, I’ve written Renae Gallery in my handwriting – this is a bit messy but may help to give an idea of my style.
Should not have
  • Font that is too hard to read, images that don't scale to a small size well, gaudy images, aggressive elements, just plain text, pop/abstract art

Files
Download all files - 2.1 MB
PNG
JPG
easel Friday, 19 January 2018 00:09:37
Friday, January 19, 2018
JFIF
JPG
palette Friday, 19 January 2018 02:30:11
Friday, January 19, 2018
Payments
1st place
A$260
Participation payments x 4
A$10
Total
A$300

Project Deadline
02 Feb 2018 09:00:46 UTC
Language

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